Hello all my fellow SEOs, internet and affiliate marketers today I am going to discuss a very important and not only important but the basic idea after why we became or want to become internet marketers. This post seems to be little off topic but these are the basic points which makes a way for affiliate marketing.

But before we start on the topic let us have a look on a story of a young man named Joe. The fact which makes the story even more interesting is that Joe belongs to a middle class average Indian family and lives in a metropolitan city, say Delhi. His family is educated, and belongs to service class who are dedicated slaves of 9 to 6 rat race.

As Joe grows up in an environment where there is stiff competition and to overtake everyone in life is the only aim whether it is study or games.

His parents have a very high expectation from him that he will excel in studies and sports as well.

He has been brought up in an environment, where he watch his parents working 9 to 6 everyday and do not have any time for each other neither for him.

And as time passes some facts and points make a permanent room in his mind and soul. Some bulging points would be:

1. The life of an average person is very tough and you have to fight everyday to survive.
2. The work for a middle class family born boy is to grow up with good education and then find a good job to maintain social and financial status.
3. Work for full life until the age of retirement and then spend your life doing meditation and Pooja & Bhajans (service of lord)

Sounds familiar? Now who is Joe? I am Joe and you are Joe and every common man is Joe.

The story of an average American or anyone in developed countries might be slightly different but not much. The basics though which we all have is to study and do a full time job to gain social and financial stability.

So what are your reasons to start with internet marketing? Crossing all these barriers, find a new person in you; discover a new world through new vision.

There might be many reasons, from independence to flexibility of work or making more money or aiding your existing one, and I would love if you will share it with us.

Now comes the point what were the reasons behind my entry in the fascinating cyber world and internet marketing.

Freedom: The first and foremost reason for my entry into internet marketing is freedom. Freedom from whom – freedom from the mentality of 9 to 5 slavery. When I think what my life in real is. I wake up in the morning and start preparing to go office, whole day I work for someone else who pays me salary, in other words I am trading my time for money. I have 9 hour job, adding the time of commuting around 2 hours and the time to prepare myself physically and mentally before and after office around 3 hours. In total I spend around 14 to 15 hours a day for making a living from my full time job. I am not including the emotional stress and wear out I face in commuting, specially on the roads of New Delhi, where you will get a red light at every kilometer and jams every second one.

So I need to free my self from this time trading and rat race and I want to spend my time in a more meaningful manner.

More Free time: This is the thing which I need more badly than money. Not only I but I am confident that every human being and those who knows that a day only has 24 hours and a year only 365 days, need more free time to spend with his family or with their hobby. But if we want to achieve it with the traditional way of making a living (that is a full time job of 9 to 6) it seems an impossible task. I do not remember whether I took a week long vacation with my family in the last 3 years. So you need any other way (legally) and internet marketing is the best opinion, where you can do everything and all you need is a computer and internet connection.

More Money: I never thought that I can earn more money investing same time online (we all know time is money ) than in my regular job until I started myself in online marketing. The average salary of a highly skilled person with an experience of more than 5 years is around Rs. 2500 per day for a 14 hour job(with lot of tension: 14 hours = 9 hours job+ 2 hours in commuting+ 3 hours in other stuff related to my job). That barely converts to rupees 2500/14= 178 per hour (means merely $4 per hour, much less the money a pizza delivery boy in the US earns per hour)

So if done right, internet marketing can pay you 1000 times more than this average earning and without any hassle and pain which you face every day in your regular jobs.

So my second concern was more money, I do not want to open a SWISS bank account but I need more…. ( Yeh Dil Maange More… aaha … )

Lavish lifestyle: Just think of a life when you wake up in the morning after taking your full sleep and fresh eyes and no red lines in your eyes as you always did. After doing all usual stuff take your breakfast and then enter your home office which only takes a minute or two to reach. You chose your working hours and you never need anyone’s agreement on this. There is no one to complain that you are late and ask that you need to change your habits of regularity. You are your own boss and you can decide your working hours.

Just think of it and you will get immense pleasure, just thinking about it and if it becomes reality and what will happen if it becomes reality

Residual Income: Have you ever though how long can you trade your time for money, up to the age of 50, 60 or more …. OK Good and what after that. Some intelligent and money savers, save a large part of their income in various investment schemes for their retirement.

But a very simple question, if you spend Rs. 20k today to maintain your life style, keeping the present inflation and other factors in mind you will need at least Rs. 200k a month for maintaining the same lifestyle after 30 years.

So the fact is that we can never work in the same way forever. I do not have such physical, mental and spiritual strength to work for such as long time and I do not know about yours? Do you have it?

So what we need – residual income, means autopilot income, where you invest you time, money and intelligence one time and encash it for a long time and sometimes forever.

And internet marketing is the only way by which you can get residual income.

So friends these were the reasons why I chose internet marketing and I am confident that I will achieve all the points which I need for a happy life with the help of the very internet marketing…

I hope you all would like this post.

What are your reasons to join the internet marketing world? Post here and it will become an inspiration for others…

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A website is nothing if it does not receives traffic, no matter how good it is or how valuable services and products it offer. So traffic is lifeline of any online business, not only online but off line business also need traffic, suppose you have a mega store but no visitors. So what’s the profit in it if there are no buyers?

Now back to our topic and that is traffic generation for your website.

The best way to generate targeted traffic to your website is search engine optimization and for that you need lot of relevant links.

Today we will discuss two easy and effective way to attract targeted traffic to your website, if done right.

Forums posting: Forum posting is an easy way to generate backlinks and traffic. My suggestion for all of you is to join at least 5 forums related to your niche and actively participate in discussions. Provide solution of the problems which members are discussing about.

Join 5 forums and use one forum for one hour a day. That means you visit each forum once a week.

If you will actively participate in forums you will be benefited in several ways.

You will get relevant Backlinks to your website, through signature links or links in the posts.

With time members will take you as an authority on the subject and will listen to your words. You can use your reputation for pre selling some offers, but please make sure you never try to hard sell, because people like to choose and not to be forced to buy some thing and never refer any poor quality product because it will diminish your authority

Forums act as a platform for people of single mental orientation who discuss a core subject. In this way you can get ideas for preparing content for your website. Pay attention to details and try to extract about the topics people are talking about and prepare your content for the same. In this way you can develop a lot of content for your website, which in turn will give you more authority over the subject, better rankings and traffic.

Blog commenting: blog comments are another tool for getting backlinks and direct traffic. Find your niche relevant blogs, you can simply do it by Googling “your keywords” inurl:blog . Find a relevant post read it and try to extract the information it provides and then you can comment on the post. Remember never try to spam them, as the comments will never get approved

Think in this way, you have a blog with good traffic and authority and some one posts a comment like “hello nice information” with a link to his website, will you like to approve the comment… NO you won’t, so when you are not ready to approve someone’s creepy comment why would others do the same.

So contribute some valuable and useful content to the post and the chances of getting approved will be the maximum.

Many of you will be concerned that many blogs add nofollow tags to the links in comment. Do no worry, nofollow links are still crawled and counted but their link juice transfer power is less. You can read more about nofollow links here at: Off Page Elements: Alternative ways of link building

So starting using forum posting and blog comments today for your link building and traffic campaigns and if you will do it right, you will see good rankings and surge in traffic in coming weeks.

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It has been a week passed when Google image search was displaying distorted picture of the first lady of the United States in their search results and they refused to remove it stating the integrity of their search algorithm.

Finally they admitted their fault and removed the controversial image on Wednesday and banned the website which posted it.

Moving a step ahead the apologized the first lady and posted an explanation about their search results. You can read it below…

Sometimes Google search results from the Internet can include disturbing content, even from innocuous queries. We assure you that the views expressed by such sites are not in any way endorsed by Google.
Search engines are a reflection of the content and information that is available on the Internet. A site’s ranking in Google’s search results relies heavily on computer algorithms using thousands of factors to calculate a page’s relevance to a given query.
The beliefs and preferences of those who work at Google, as well as the opinions of the general public, do not determine or impact our search results. Individual citizens and public interest groups do periodically urge us to remove particular links or otherwise adjust search results. Although Google reserves the right to address such requests individually, Google views the integrity of our search results as an extremely important priority. Accordingly, we do not remove a page from our search results simply because its content is unpopular or because we receive complaints concerning it. We will, however, remove pages from our results if we believe the page (or its site) violates our Webmaster Guidelines, if we believe we are required to do so by law, or at the request of the webmaster who is responsible for the page.
We apologize if you’ve had an upsetting experience using Google. We hope you understand our position regarding offensive results.
Sincerely,
The Google Team

You can read it online at: http://www.google.com/resultsinfo.html

After all they (Google) cannot mess with the president and the first lady of United States

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It was a usual morning for me today until I read an interesting news in news paper, Time of India, New Delhi Edition, one of the India’s leading English daily. After reading the whole news I laughed a bit and it gave me an immense pleasure that Google has its root from India ( though it might be not true and just a unusual co incidence)

Read on for the original news… and enjoy!

You can’t Google (search using Google search engine) in Google (a village near Bangalore in Karnataka). For, Google, a tiny village about 510km north-east of Bangalore, doesn’t have internet connectivity.

This village on the banks of the Krishna river in Raichur district, with just about 1,000 residents, is far removed from the search engine company based in Mountain View, California. And how you spell the name in English is left to you as all signboards here, including those of government offices, are in Kannada. When the government tried to put up English boards, activists stopped them. ‘‘We asked officials if anyone from Cambridge University would come here to read these boards,’’ laughs Kannada activist K P Yallayyanayaka.

No wonder then that only a few villagers have heard of their famous namesake in cyberspace. ‘‘My grand-daughter told me that two boys have named a website after our village. I feel happy and proud,’’ says landlord Basavarajappa Gouda Police Patil.

‘‘Who’ll not be happy to know the name of our village is so popular in the cyber world? But this is just a pleasant coincidence. Americans will have totally different reasons for naming their company Google,’’ reasons native Sharana Gouda, an agricultural scientist who works in Bellary.

The story goes that 12th century saint poet Allama Prabhu stopped by in the village while traveling from Basava Kalyan to Shreeshailam in Andhra Pradesh. The cave he stayed in has been described as ‘Gavi Gallu’ (cave of stone), say villagers. ‘‘Our village was hence called Gavi Gallu. Over the years, it became Googallu and now it’s Google,’’ says Gouda.

As proof, residents point to the temple atop the underground cave now. Devotees crawl through a hole in the ground to enter the cave, which has an idol of Allama Prabhu and a small well. Experts, however, point to a piece of history that they say is closer to the truth.

‘‘The Helavas, who went around telling people about their ancestral history, say the village was named after rocks that seemed to sing,’’ says writer Chidananda Sali.

The name comes from ‘Kooguva Kallu’ (stones that make a pleasant sound when river water strikes them), he says.

‘‘The sound wasn’t produced by river water but by people who wanted to communicate with villagers in far-off places,’’ explains S K Aruni, assistant director of Indian Council of Historical Research.

‘‘In ancient times, people would send signals to far-off villages by hitting rocks with small sonorous stones. This produced cup-like marks in the rocks. Prehistoric rocks with such cup marks are found in several places in the Krishna river basin, such as Watkal, Hunasagi, Hebbal Burj and other villages in Gulbarga and Raichur districts. So, it’s possible that a village with such rocks was called Kooguva Kallu,’’ he adds.

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The Search Engine Marketing Professional Organization (SEMPO) is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it.

Their aim and  purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.

Recently SEMPO has conducted a survey of salary of SEM professionals, below are some key points

How the survey was conducted:

Twenty-two question survey (written responses included in some parts of the survey), Survey was sent to all SEMPO members through email, Information analysis and commentary provided by TMP Directional Marketing

How many in-house SEO/SEM Professionals Participated:

Over 600 in-house SEO/SEM professionals from the USA and Canada during the 2nd quarter of this year

Key Findings:

Most respondents state they report to a Director or Vice President and 39% of respondents had 1-3 people reporting to them. Most who participated in the survey work for companies with less than 1,000 employees.

Salary:

Individual with 1-3 yrs relevant experience – US$ 40k to 80k
Senior Manager – US$ 70k to $120k
Vice President (Large SEM campaigns) – US$160k to $250k.

Core Task of SEM Professionals:

Most survey respondents are working to improve ROI from search engine optimization (SEO) and pay-per-click (PPC) advertising campaigns – but within the same budgets.

Advertising Budget:

SEM budgets are mostly below $50K or above $250K with few in the in-between area.

New Avenues:

Search engine marketers are increasingly engaged in related activities such as organic search engine optimization, social media, email marketing, affiliate marketing and other forms of advertising campaigns.

Please visit www.sempo.org for more information.

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